Snapchat maker Snap has partnered with the Louvre museum in Paris to create a five-part augmented reality (AR) experience called “Egypt Augmented”. It comprises four location-specific experiences based around three exhibits inside the museum’s Department of Egyptian Antiquities, and one in the exterior courtyard, the Cour Carrée. Additionally, Snapchat users around the globe can also use a free Face Lens feature inspired by the exhibition. QR codes can be scanned with smartphones to make the exhibits come to life in AR. This experience was created to mark 200 years since archaeologist Jean-François Champollion cracked the code to decipher Egyptian hieroglyphs. The Louvre’s Chief Curator Hélène Guichard noted that archaeologists must keep up with progress and bring it to the public. The “Egypt Augmented” experience is created by Snap’s Paris AR Studio and will be available for visitors to discover until fall 2024. This is good news as it provides an innovative and interactive way for people to experience art. #EgyptAugmented #Louvre #Snapchat #ARExperience
You can read more about this topic here: Decrypt: Louvre Augmented Reality Exhibit With Snapchat Uncovers Ancient Egypt
